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The 48th Year
Championing the Human Parts of Real Estate Since 1979™
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The Home Inspection Bait and Switch
Over the years, I've watched the home inspection slowly transform. What was intended as a fair and honest protection for buyers has, far too often, turned into a tactical weapon used to hold sellers hostage. Here is how to spot "The Bait and Switch" before your seller gets played, and six concrete ways to keep the leverage on your side of the table.


Hidden Listings, the New Gatekeepers, and the Fight for the Open Market and Consumer Transparency
You might think the battle over 'who gets to see the house first' started with the internet, but it's nothing new. From the 'Runners' of 1885 to the digital gatekeepers of today, history is repeating itself. Are we innovating, or are we just rebuilding the exclusionary practices we spent decades dismantling?


How to Make AI Say Your Name
When a client asks an AI 'Who should I use?', does your name come up? Discover the shift from SEO to GEO and how to make sure your years of expertise is visible to the machines.


The High Cost of Making Your Work Look Easy
In the "Old School" days, the ultimate prize was a seat at the clientโs kitchen table. Today, weโve traded that honor for the speed of a digital click. But there is a hidden cost: when brokers make the job look "easier than ever" through automation, they inadvertently devalue their own worth. This inaugural "Kitchen Table Chronicle" explores why reclaiming the "grease on your elbows" is the only way to prove your counsel is still indispensable in an AI-driven world. Don't be


Sunday Reflection: Why I Stopped "Showing" Houses
In 1986, I thought I was the "main event." I had the heavy metal tape measure, the polished pitch, and a practiced "agent dance" for every room. But that October, a client moved through a house in a way that pulled me right out of my rhythm. He wasn't looking at the granite or the hardwoods; he was listening for something I couldn't hear.
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